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There are 12099 results for: content related to: Celebrity Worship, Materialism, Compulsive Buying, and the Empty Self

  1. Contingent Self-Esteem, Self-Presentational Concerns, and Compulsive Buying

    Psychology & Marketing

    Volume 31, Issue 2, February 2014, Pages: 147–160, James A. Roberts, Chris Manolis and Chris Pullig

    Article first published online : 13 JAN 2014, DOI: 10.1002/mar.20683

  2. “My Fifty Shoes Are All Different!” Exploring, Defining, and Characterizing Acquisitive Buying

    Psychology & Marketing

    Volume 30, Issue 7, July 2013, Pages: 614–631, Mousumi Bose, Alvin C. Burns and Judith Anne Garretson Folse

    Article first published online : 7 JUN 2013, DOI: 10.1002/mar.20632

  3. Desire for Fame: Scale Development and Association with Personal Goals and Aspirations

    Psychology & Marketing

    Volume 29, Issue 9, September 2012, Pages: 680–689, John Gountas, Sandra Gountas, Robert A. Reeves and Lucy Moran

    Article first published online : 28 AUG 2012, DOI: 10.1002/mar.20554

  4. Giving the Expectancy-Value Model a Heart

    Psychology & Marketing

    Volume 29, Issue 10, October 2012, Pages: 765–781, Victor Henning, Thorsten Hennig-Thurau and Stephanie Feiereisen

    Article first published online : 11 SEP 2012, DOI: 10.1002/mar.20562

  5. The Influence of Cognitive Dissonance on Retail Product Returns

    Psychology & Marketing

    Volume 30, Issue 8, August 2013, Pages: 724–735, Thomas L. Powers and Eric P. Jack

    Article first published online : 5 JUL 2013, DOI: 10.1002/mar.20640

  6. Retailers’ Price Positioning and the Motivational Profiling of Store-Brand Shoppers: The Case of Spain

    Psychology & Marketing

    Volume 31, Issue 2, February 2014, Pages: 115–125, Óscar González-Benito, Mercedes Martos-Partal and Mariana Fustinoni-Venturini

    Article first published online : 13 JAN 2014, DOI: 10.1002/mar.20680

  7. Celebrities in Advertising: Looking for Congruence or Likability?

    Psychology & Marketing

    Volume 29, Issue 9, September 2012, Pages: 651–662, Nathalie Fleck, Michael Korchia and Isabelle Le Roy

    Article first published online : 28 AUG 2012, DOI: 10.1002/mar.20551

  8. Usefulness, Enjoyment, and Self-Image Congruence: The Adoption of e-Book Readers

    Psychology & Marketing

    Volume 30, Issue 4, April 2013, Pages: 372–384, Carmen Antón, Carmen Camarero and Javier Rodríguez

    Article first published online : 25 FEB 2013, DOI: 10.1002/mar.20612

  9. A Personality-Competence Model of Opinion Leadership

    Psychology & Marketing

    Volume 29, Issue 8, August 2012, Pages: 606–621, Timo Gnambs and Bernad Batinic

    Article first published online : 5 JUL 2012, DOI: 10.1002/mar.20547

  10. Has Reality Television Come of Age as a Promotional Platform? Modeling the Endorsement Effectiveness of Celebreality and Reality Stars

    Psychology & Marketing

    Volume 31, Issue 4, April 2014, Pages: 294–305, Gina A. Tran and David Strutton

    Article first published online : 7 MAR 2014, DOI: 10.1002/mar.20695

  11. Measurement Characteristics of Aaker's Brand Personality Dimensions: Lessons to be Learned from Human Personality Research

    Psychology & Marketing

    Volume 30, Issue 11, November 2013, Pages: 950–958, Martin Eisend and Nicola E. Stokburger-Sauer

    Article first published online : 6 OCT 2013, DOI: 10.1002/mar.20658

  12. To Be or Not to Be Price Conscious—a Segment-Based Analysis of Compromise Effects in Market-Like Framings

    Psychology & Marketing

    Volume 29, Issue 2, February 2012, Pages: 107–116, Holger Müller, Bodo Vogt and Eike B. Kroll

    Article first published online : 25 JAN 2012, DOI: 10.1002/mar.20508

  13. Effectiveness of Marketing Cues on Consumer Perceptions of Quality: The Moderating Roles of Brand Reputation and Third-Party Information

    Psychology & Marketing

    Volume 30, Issue 1, January 2013, Pages: 76–89, Billur Akdeniz, Roger J. Calantone and Clay M. Voorhees

    Article first published online : 3 DEC 2012, DOI: 10.1002/mar.20590

  14. It Is a Match: The Impact of Congruence between Celebrity Image and Consumer Ideal Self on Endorsement Effectiveness

    Psychology & Marketing

    Volume 29, Issue 9, September 2012, Pages: 639–650, Sejung Marina Choi and Nora J. Rifon

    Article first published online : 28 AUG 2012, DOI: 10.1002/mar.20550

  15. Causes and Consequences of Abusive Supervision in Sales Management: A Tale of Two Perspectives

    Psychology & Marketing

    Volume 31, Issue 4, April 2014, Pages: 278–293, Colin B. Gabler, Katy R. Nagy and Ronald Paul Hill

    Article first published online : 7 MAR 2014, DOI: 10.1002/mar.20694

  16. Problem Gamblers’ Harsh Gaze on Casino Services

    Psychology & Marketing

    Volume 30, Issue 12, December 2013, Pages: 1108–1123, Catherine Prentice and Arch G. Woodside

    Article first published online : 25 OCT 2013, DOI: 10.1002/mar.20670

  17. Predicting Consumer Behavior and Media Preferences: The Comparative Validity of Personality Traits and Demographic Variables

    Psychology & Marketing

    Volume 30, Issue 11, November 2013, Pages: 937–949, Carson J. Sandy, Samuel D. Gosling and John Durant

    Article first published online : 6 OCT 2013, DOI: 10.1002/mar.20657

  18. An Alternative Approach to the Measurement of Emotional Attachment

    Psychology & Marketing

    Volume 31, Issue 5, May 2014, Pages: 360–370, Fernando R. Jiménez and Kevin E. Voss

    Article first published online : 10 APR 2014, DOI: 10.1002/mar.20700

  19. Artist Authenticity: How Artists’ Passion and Commitment Shape Consumers’ Perceptions and Behavioral Intentions across Genders

    Psychology & Marketing

    Volume 31, Issue 8, August 2014, Pages: 576–590, Julie Guidry Moulard, Dan Hamilton Rice, Carolyn Popp Garrity and Stephanie M. Mangus

    Article first published online : 9 JUL 2014, DOI: 10.1002/mar.20719

  20. Determinants of Community-Based Sponsorship Impact on Self-Congruity

    Psychology & Marketing

    Volume 30, Issue 11, November 2013, Pages: 996–1007, Pascale Quester, Carolin Plewa, Karen Palmer and Marc Mazodier

    Article first published online : 6 OCT 2013, DOI: 10.1002/mar.20662