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There are 29283 results for: content related to: Marketing social missions—adopting social marketing for social entrepreneurship? A conceptual analysis and case study

  1. What do social marketing programmes reveal about social marketing? Evidence from South Asia

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 17, Issue 4, November 2012, Pages: 303–324, Gordhan K. Saini and Kumar Mukul

    Version of Record online : 10 SEP 2012, DOI: 10.1002/nvsm.1436

  2. Coverage of social marketing efforts in the mainstream media

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 17, Issue 4, November 2012, Pages: 295–302, Michael Basil

    Version of Record online : 20 SEP 2012, DOI: 10.1002/nvsm.1431

  3. You have full text access to this Open Access content
    ‘You just change the channel if you don't like what you're going to hear’: gamblers’ attitudes towards, and interactions with, social marketing campaigns

    Health Expectations

    Volume 18, Issue 1, February 2015, Pages: 124–136, Samantha L. Thomas, Sophie Lewis and Kate Westberg

    Version of Record online : 8 NOV 2012, DOI: 10.1111/hex.12018

  4. The role and application of social marketing in managing water consumption: a case study

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 19, Issue 1, February 2014, Pages: 14–26, Ben Lowe, David Lynch and Julian Lowe

    Version of Record online : 21 NOV 2013, DOI: 10.1002/nvsm.1484

  5. What messages does social marketing advertising send? A content analysis of advertisements aiming to minimise harm from alcohol consumption

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 20, Issue 4, November 2015, Pages: 285–298, Liliia Zharekhina and Krzysztof Kubacki

    Version of Record online : 5 JUN 2015, DOI: 10.1002/nvsm.1531

  6. Reigniting the fire: a contemporary research agenda for social, political and nonprofit marketing

    Journal of Public Affairs

    Volume 7, Issue 3, August 2007, Pages: 291–304, Stephen Dann, Phil Harris, Gillian Sullivan Mort, Marie-Louise Fry and Wayne Binney

    Version of Record online : 27 JUL 2007, DOI: 10.1002/pa.269

  7. Marketing social norms: Social marketing and the ‘social norm approach’

    Journal of Consumer Behaviour

    Volume 12, Issue 1, January/February 2013, Pages: 1–9, Kevin Burchell, Ruth Rettie and Kavita Patel

    Version of Record online : 20 NOV 2012, DOI: 10.1002/cb.1395

  8. You have free access to this content
    Social Marketing as a Childhood Obesity Prevention Strategy

    Obesity

    Volume 18, Issue S1, February 2010, Pages: S23–S26, W. Douglas Evans, Katherine K. Christoffel, Jonathan W. Necheles and Adam B. Becker

    Version of Record online : 6 SEP 2012, DOI: 10.1038/oby.2009.428

  9. Social marketing on AIDS: using Transtheoretical model to understand current condom usage among commercial drivers in Accra, Ghana

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 18, Issue 4, November 2013, Pages: 241–260, Ernest Yaw Tweneboah-Koduah and Nana Owusu-Frimpong

    Version of Record online : 15 JUL 2013, DOI: 10.1002/nvsm.1470

  10. Dead cert or long shot: the utility of social marketing in tackling problem gambling in the UK?

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 14, Issue 3, August 2009, Pages: 243–253, Ross Gordon and Crawford Moodie

    Version of Record online : 2 DEC 2008, DOI: 10.1002/nvsm.350

  11. Alternative approaches to decreasing maternal anemia: identifying the need for social marketing strategies to promote iron-folic acid supplementation in the Peruvian highlands

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 17, Issue 4, November 2012, Pages: 325–333, Alina Shaw, Lenette Golding and Aimee Webb Girard

    Version of Record online : 2 OCT 2012, DOI: 10.1002/nvsm.1438

  12. Changing Behaviours, Improving Outcomes? Governing Healthy Lifestyles Through Social Marketing

    Sociology Compass

    Volume 8, Issue 9, September 2014, Pages: 1127–1139, Paul Crawshaw

    Version of Record online : 16 SEP 2014, DOI: 10.1111/soc4.12196

  13. Effects of Social Marketing

    Standard Article

    The International Encyclopedia of Media Studies

    Michael D. Basil

    Published Online : 28 DEC 2012, DOI: 10.1002/9781444361506.wbiems130

  14. Introduction to special issue

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 17, Issue 4, November 2012, Pages: 293–294, Debra Basil

    Version of Record online : 3 SEP 2012, DOI: 10.1002/nvsm.1437

  15. Social marketing interventions to increase HIV/STI testing uptake among men who have sex with men and male-to-female transgender women

    Intervention Review

    The Cochrane Library

    Chongyi Wei, Amy Herrick, H Fisher Raymond, Andrew Anglemyer, Antonio Gerbase and Seth M Noar

    Published Online : 7 SEP 2011, DOI: 10.1002/14651858.CD009337

  16. Social Marketing

    The Marketing Century: How Marketing Drives Business and Shapes Society the Chartered Institute of Marketing

    Jeremy Kourdi, Pages: 241–264, 2015

    Published Online : 2 OCT 2015, DOI: 10.1002/9781119208501.ch12

  17. Using social marketing to increase breast cancer screening among African American women: perspectives from African American breast cancer survivors

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 13, Issue 4, November 2008, Pages: 347–362, Patricia Yvonne Talbert

    Version of Record online : 10 NOV 2008, DOI: 10.1002/nvsm.345

  18. Opportunities and Challenges in Social Marketing

    Standard Article

    Wiley International Encyclopedia of Marketing

    Alan R. Andreasen

    Published Online : 15 DEC 2010, DOI: 10.1002/9781444316568.wiem03049

  19. You have free access to this content
    Social marketing: how might this contribute to tackling obesity?

    Obesity Reviews

    Volume 8, Issue s1, March 2007, Pages: 195–199, M. Rayner

    Version of Record online : 19 FEB 2007, DOI: 10.1111/j.1467-789X.2007.00341.x

  20. Critical social marketing – The impact of alcohol marketing on youth drinking: Qualitative findings

    International Journal of Nonprofit and Voluntary Sector Marketing

    Volume 15, Issue 3, August 2010, Pages: 265–275, Ross Gordon, Crawford Moodie, Douglas Eadie and Gerard Hastings

    Version of Record online : 15 NOV 2009, DOI: 10.1002/nvsm.388