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There are 159429 results for: content related to: Editorial

  1. Party planners – how political strategies are chosen

    Journal of Public Affairs

    Volume 15, Issue 4, November 2015, Pages: 340–363, Sigge Winther Nielsen

    Version of Record online : 2 SEP 2014, DOI: 10.1002/pa.1537

  2. International political marketing: a case study of its application in China

    Journal of Public Affairs

    Volume 7, Issue 4, November 2007, Pages: 331–340, Henry H. Sun

    Version of Record online : 4 OCT 2007, DOI: 10.1002/pa.272

  3. The views of an advocatus dei: political marketing and its critics

    Journal of Public Affairs

    Volume 4, Issue 3, August 2004, Pages: 225–243, Stephan C. Henneberg

    Version of Record online : 10 JUL 2006, DOI: 10.1002/pa.187

  4. Investigating political marketing using mixed method: the case for campaign spending data

    Journal of Public Affairs

    Volume 13, Issue 4, November 2013, Pages: 391–402, Alex Marland and Thierry Giasson

    Version of Record online : 15 OCT 2013, DOI: 10.1002/pa.1492

  5. Toward a new institutional strategy framework for political marketing

    Journal of Public Affairs

    Volume 13, Issue 1, February 2013, Pages: 84–99, Sigge Winther Nielsen

    Version of Record online : 29 OCT 2012, DOI: 10.1002/pa.1449

  6. Stakeholders in the political marketing context

    Journal of Public Affairs

    Robert P. Ormrod

    Version of Record online : 14 AUG 2017, DOI: 10.1002/pa.1671

  7. The anglicisation of political marketing: how Blair ‘out-marketed’ Clinton

    Journal of Public Affairs

    Volume 2, Issue 2, May 2002, Pages: 44–56, Peter Ingram and Dr Jennifer Lees-Marshment

    Version of Record online : 13 JUL 2006, DOI: 10.1002/pa.93

  8. Limitations and implications of product-oriented, sales-oriented and market-oriented political parties: evidence for public affairs

    Journal of Public Affairs

    Volume 11, Issue 4, November 2011, Pages: 395–405, Robert P. Ormrod

    Version of Record online : 20 OCT 2011, DOI: 10.1002/pa.428

  9. Strategic postures of political marketing: an exploratory operationalization

    Journal of Public Affairs

    Volume 6, Issue 1, February 2006, Pages: 15–30, Stephan C. Henneberg

    Version of Record online : 20 MAR 2006, DOI: 10.1002/pa.39

  10. Marketing good works: new trends in how interest groups recruit supporters

    Journal of Public Affairs

    Volume 3, Issue 4, November 2003, Pages: 358–370, Jennifer Lees-Marshment

    Version of Record online : 10 JUL 2006, DOI: 10.1002/pa.163

  11. Three faces of political marketing strategy

    Journal of Public Affairs

    Volume 12, Issue 4, November 2012, Pages: 293–302, Sigge Winther Nielsen

    Version of Record online : 9 DEC 2011, DOI: 10.1002/pa.434

  12. The macro and micro views of political marketing: the underpinnings of a theory of political marketing

    Journal of Public Affairs

    Volume 12, Issue 4, November 2012, Pages: 254–269, Wojciech Cwalina, Andrzej Falkowski and Bruce I. Newman

    Version of Record online : 17 APR 2012, DOI: 10.1002/pa.1421

  13. The Democratic Contribution of Political Market Researchers

    Journal of Public Affairs

    Volume 15, Issue 1, February 2015, Pages: 4–13, Jennifer Lees-Marshment

    Version of Record online : 3 FEB 2015, DOI: 10.1002/pa.1461

  14. The selling of the President 2004: a marketing perspective

    Journal of Public Affairs

    Volume 7, Issue 3, August 2007, Pages: 249–268, Nicholas J. O'Shaughnessy and Stephan C. Henneberg

    Version of Record online : 27 JUL 2007, DOI: 10.1002/pa.265

  15. International political marketing: a case study of United States soft power and public diplomacy

    Journal of Public Affairs

    Volume 8, Issue 3, August 2008, Pages: 165–183, Henry H. Sun

    Version of Record online : 28 OCT 2008, DOI: 10.1002/pa.301

  16. Political marketing in untraditional campaigns: the case of David Cameron's Conservative Party leadership victory

    Journal of Public Affairs

    Volume 7, Issue 3, August 2007, Pages: 235–248, Robert P. Ormrod, Stephan C. Henneberg, Nick Forward, James Miller and Leigh Tymms

    Version of Record online : 27 JUL 2007, DOI: 10.1002/pa.264

  17. Political marketing in Pakistan: exaggerated promises, delusive claims, marketable development projects and change advocacy

    Journal of Public Affairs

    Volume 16, Issue 2, May 2016, Pages: 140–155, Salman Yousaf

    Version of Record online : 28 APR 2015, DOI: 10.1002/pa.1562

  18. Antecedents of political market orientation in Britain and Sweden: analysis and future research propositions

    Journal of Public Affairs

    Volume 7, Issue 1, February 2007, Pages: 79–89, Jesper Strömbäck

    Version of Record online : 19 JAN 2007, DOI: 10.1002/pa.241

  19. Religious marketing: reflections from the other side of politics

    Journal of Public Affairs

    Volume 4, Issue 3, August 2004, Pages: 317S–341S, Ifan D. H. Shepherd

    Version of Record online : 10 JUL 2006, DOI: 10.1002/pa.193

  20. Marketing political soap: a political marketing view of selling candidates like soap, of electioneering as a ritual, and of electoral military analogies

    Journal of Public Affairs

    Volume 3, Issue 2, May 2003, Pages: 103–115, Alex Marland

    Version of Record online : 10 JUL 2006, DOI: 10.1002/pa.139