Next Generation Business Handbook: New Strategies from Tomorrow's Thought Leaders

Next Generation Business Handbook: New Strategies from Tomorrow's Thought Leaders

Editor(s): Subir Chowdhury

Published Online: 5 DEC 2007

Print ISBN: 9780471669968

Online ISBN: 9780470172223

DOI: 10.1002/9780470172223

About this Book

Next Generation Business Handbook offers strategies for the next generation of business success from the best business schools around the world.
* Presents fresh ideas from the young, up-and-coming business thinkers and experts from the world's best business schools.
* Coverage of topics like career imprinting and operating in a virtual workspace that are receiving increased attention in organizations.
* Organized around Chowdhury's "next generation business model."

Table of contents

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    3. Chapter 5

      Leading by Analogy (pages 73–90)

      Leigh Thompson and Ashleigh Shelby Rosette

    4. Chapter 9

      Managing Leadership Images (pages 142–156)

      Juan-Carlos Pastor, Margarita Mayo and James R. Meindl

    5. Chapter 11

      Leadership in a Branded World (pages 174–185)

      Miriam Salzer-Mörling and Lars Strannegård

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    8. Chapter 36

      Managing Global Customers (pages 630–644)

      Omar N. Toulan, David J. Arnold and Julian Birkinshaw

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    12. Chapter 63

      Digital Networked Business (pages 1090–1102)

      Kim Viborg Andersen, Ann M. Fogelgren Pedersen and Upkar Varshney

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