The Handbook of Communication and Corporate Social Responsibility

Copyright © 2011 John Wiley & Sons, Inc.

The Handbook of Communication and Corporate Social Responsibility

Editor(s): Øyvind Ihlen, Jennifer L. Bartlett, Steve May

Published Online: 28 SEP 2011 09:54AM EST

Print ISBN: 9781444336344

Online ISBN: 9781118083246

DOI: 10.1002/9781118083246

About this Book

Product Information

About The Product

This book represents the definitive research collection for corporate social responsibility communication, offering cross-disciplinary and international perspectives from the top scholars in the field.

  • Addresses a gap in the existing CSR literature
  • Demonstrates the relevance of effective CSR communication for the management of organizations
  • The 28 contributions come from top scholars in public relations, organizational communication, reputation management, marketing and management

Table of contents

    1. You have free access to this content
      Front Matter (pages i–xxi)

  2. Part I: Introduction

    1. Chapter 1

      Corporate Social Responsibility and Communication (pages 1–22)

      Dr. øyvind Ihlen, Jennifer L. Bartlett and Steve May

    2. Chapter 2

      The Paradoxes of Communicating Corporate Social Responsibility (pages 23–43)

      Sandra Waddock and Dr Bradley K. Googins

  3. Part II: Field Overviews

    1. Chapter 3

      Management, Communication, and Corporate Social Responsibility (pages 45–66)

      Jennifer L. Bartlett and Bree Devin

    2. Chapter 4

      Public Relations and Corporate Social Responsibility (pages 67–86)

      Jennifer L. Bartlett

    3. Chapter 5

      Organizational Communication and Corporate Social Responsibility (pages 87–109)

      Steve May

    4. Chapter 6

      Marketing and Corporate Social Responsibility (pages 110–127)

      Peggy Simcic Brønn

    5. You have free access to this content

      Chapter 7

      Reputation Management and Corporate Social Responsibility (pages 128–146)

      Mark Eisenegger and Mario Schranz

    6. Chapter 8

      Rhetoric and Corporate Social Responsibility (pages 147–166)

      Dr. Øyvind Ihlen

  4. Part III: Corporate Social Responsibility Communication in Action - Concepts and Aspects

    1. Chapter 9

      Ethics (pages 167–187)

      Jacquie L'Etang, Jairo Lugo-Ocando and Zeti Azreen Ahmad

    2. Chapter 10

      Risk Communication and Corporate Social Responsibility (pages 188–207)

      Michael J. Palenchar, Tatjana M. Hocke and Robert L. Heath

    3. Chapter 11

      Trust and Credibility as the Basis of Corporate Social Responsibility (pages 208–230)

      Günter Bentele and Howard Nothhaft

    4. Chapter 12

      Corporate Social Responsibility Communication and Dialogue (pages 231–251)

      Urša Golob and Klement Podnar

    5. Chapter 13

      Transparency and Neoliberal Logics of Corporate Economic and Social Responsibility (pages 252–275)

      Majia Holmer Nadesan

    6. Chapter 14

      The Concept of Stakeholders and its Relevance for Corporate Social Responsibility Communication (pages 276–294)

      Juliana Raupp

    7. Chapter 15

      Significance of Sector-Specific Corporate Social Responsibility Initiatives (pages 295–314)

      Dr Augustine Pang, Dr Angela Mak and Joanne Mui-Hean Lee

  5. Part III: Corporate Social Responsibility Communication in Action - Tools and Processes

    1. Chapter 16

      Corporate (Social) Responsibility and Issues Management (pages 315–337)

      Robert L. Heath and Michael J. Palenchar

    2. Chapter 17

      Communicating Corporate Social Responsibility through Nonfinancial Reports (pages 338–357)

      Elise Perrault Crawford and Cynthia Clark Williams

    3. Chapter 18

      Communicating Corporate Social Responsibility through the Internet and Social Media (pages 358–378)

      Paul Capriotti

    4. Chapter 19

      Communicating Corporate Social Responsibility through Corporate Image Advertising (pages 379–398)

      Alan A. Pomering

    5. Chapter 20

      New Partnerships for a New Generation of Corporate Social Responsibility (pages 399–422)

      Melissa J. Bator and Cynthia Stohl

    6. Chapter 21

      Media Relations and Corporate Social Responsibility (pages 423–444)

      Craig E. Carroll

    7. Chapter 22

      NGOs as Communicative Actors within Corporate Social Responsibility Efforts (pages 445–466)

      Sarah E. Dempsey

    8. Chapter 23

      Communication and Corporate Social Responsibility (pages 467–488)

      Stefan Wehmeier and Friederike Schultz

  6. Part IV: Commentaries and Conclusions

    1. Chapter 24

      Interrogating the Communicative Dimensions of Corporate Social Responsibility (pages 489–504)

      Lars Thøger Christensen and George Cheney

    2. Chapter 25

      A Provocation (pages 505–515)

      Shirley Leitch and Judy Motion

    3. Chapter 26

      Commentary (pages 516–533)

      Güler Aras and David Crowther

    4. Chapter 27

      The View from Organizational Studies (pages 534–549)

      David Grant and Daniel Nyberg

    5. Chapter 28

      Conclusions and Take away Points (pages 550–571)

      Dr. Øyvind Ihlen, Jennifer L. Bartlett and Steve May

    1. You have free access to this content
      Name Index (pages 572–579)

    1. You have free access to this content
      Subject Index (pages 580–585)

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