TKO Sales!: Ten Knockout Strategies for Selling More of Anything

TKO Sales!: Ten Knockout Strategies for Selling More of Anything

Author(s): Dave Anderson

Published Online: 7 NOV 2011 03:10PM EST

Print ISBN: 9780470171783

Online ISBN: 9781118256077

DOI: 10.1002/9781118256077

About this Book

Practical business guides that pull no punches

Dave Anderson's TKO series presents no-nonsense, down-in-the-trenches management strategies that work in the real world of business. Each of the three informative books in this series offers easy-to-follow, step-by-step guidance on developing the specific skills great managers need.

These quick and to-the-point guides feature detailed techniques and effective strategies presented in user-friendly chapters that are packed with checklists, examples, and practical resources. In each book, readers will find real-world advice in a fast and powerful format that includes:

  • Words of Wisdom or "Right Hook Rules"-bite-sized memorable quotes
  • Case Studies or "Opening Bell" Stories-real-life business lessons
  • Effective Strategies or "Left Hook Laws"-all-meat, no-fat business strategies
  • Incisive or "Standard Eight Count" Questions-insightful inquiries that prompt the reader to action
  • Quick or "Knockout" Summaries-bullet points that sum-up each chapter and offer easy reference

Table of contents