Corporate Co-Evolution: A Political Perspective
Copyright © 2008 Suzana B. Rodrigues and John Child

Author(s): Suzana B. Rodrigues, John Child
Published Online: 5 MAR 2009
Print ISBN: 9781405121644
Online ISBN: 9781444301700
DOI: 10.1002/9781444301700
Series Editor(s): John Child, Suzana B. Rodrigues
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Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company.
- Analyzes the different domains of the corporate environment - economic, social, cultural and political - that impact on the evolution of companies
- Traces the multi-level changes in a major Brazilian telecommunications company, uncovering the dynamics of change over the course of 30 years
- Develops a broader contextual and historical perspective that enriches our understanding of today's international corporate environment
- Includes a general introduction to the complex political factors in the corporate environment that impact the growth of companies
- Co-authored by internationally-renowned author and business consultant, John Child
