The Handbook of Language and Globalization

Copyright © 2010 Blackwell Publishing Ltd

The Handbook of Language and Globalization

Editor(s): Nikolas Coupland

Published Online: 7 OCT 2010 09:38AM EST

Print ISBN: 9781405175814

Online ISBN: 9781444324068

DOI: 10.1002/9781444324068

About this Book

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About The Product

The Handbook of Language and Globalization brings together important new studies of language and discourse in the global era, consolidating a vibrant new field of sociolinguistic research.

  • The first volume to assemble leading scholarship in this rapidly developing field
  • Features new contributions from 36 internationally-known scholars, bringing together key research in the field and establishing a benchmark for future research
  • Comprehensive coverage is divided into four sections: global multilingualism, world languages and language systems; global discourse in key domains and genres; language, values and markets under globalization; and language, distance and identities
  • Covers an impressive breadth of topics including tourism, language teaching, social networking, terrorism, and religion, among many others 
  • Winner of the British Association for Applied Linguistics book prize 2011

Table of contents

    1. You have free access to this content
      Front Matter (pages i–x)

    1. Introduction: Sociolinguistics in the Global Era (pages 1–27)

      Nikolas Coupland

  3. Part I: Global Multilingualism, World Languages, and Language Systems

    1. Chapter 1

      Globalization, Global English, and World English(es): Myths and Facts (pages 29–55)

      Salikoko S. Mufwene

    2. Chapter 2

      Language Systems (pages 56–76)

      Abram De Swaan

    3. Chapter 3

      The Global Politics of Language: Markets, Maintenance, Marginalization, or Murder? (pages 77–100)

      Tove Skutnabb-Kangas and Robert Phillipson

    4. Chapter 4

      World Languages: Trends and Futures (pages 101–122)

      Ulrich Ammon

    5. Chapter 5

      Language Policy and Globalization (pages 123–141)

      Thomas Ricento

    6. Chapter 6

      Panlingual Globalization (pages 142–161)

      Jonathan Pool

    7. Chapter 7

      The Spread of Global Spanish: From Cervantes to reggaetón (pages 162–181)

      Clare Mar-Molinero

    8. Chapter 8

      New National Languages in Eastern Europe (pages 182–200)

      Brigitta Busch

  4. Part II: Global Discourse in Key Domains and Genres

    1. Chapter 9

      Localizing the Global on the Participatory Web (pages 201–231)

      Jannis Androutsopoulos

    2. Chapter 10

      Globalizing the Local: The Case of an Egyptian Superhero Comic (pages 232–254)

      Theo van Leeuwen and Usama Suleiman

    3. Chapter 11

      Language and the Globalizing Habitus of Tourism: Toward A Sociolinguistics of Fleeting Relationships (pages 255–286)

      Adam Jaworski and Crispin Thurlow

    4. Chapter 12

      Globalization and Language Teaching (pages 287–304)

      David Block

    5. Chapter 13

      Discursive Constructions of Global War and Terror (pages 305–322)

      Adam Hodges

    6. Chapter 14

      Has God Gone Global? Religion, Language, and Globalization (pages 323–345)

      Annabelle Mooney

  5. Part III: Language, Values, and Markets under Globalization

    1. Chapter 15

      Language as Resource in the Globalized New Economy (pages 347–365)

      Monica Heller

    2. Chapter 16

      Language and Movement in Space (pages 366–385)

      Jan Blommaert and Jie Dong

    3. Chapter 17

      Indexing the Local (pages 386–405)

      Barbara Johnstone

    4. Chapter 18

      Ecolinguistics and Globalization (pages 406–425)

      Arran Stibbe

    5. Chapter 19

      The Chinese Discourse of Human Rights and Glocalization (pages 426–446)

      Shi-Xu

    6. Chapter 20

      Meanings of ‘Globalization’: East and West (pages 447–474)

      Peter Garrett

    7. Chapter 21

      Languages and Global Marketing (pages 475–492)

      Helen Kelly-Holmes

  6. Part IV: Language, Distance, and Identities

    1. Chapter 22

      Shadows of Discourse: Intercultural Communication in Global Contexts (pages 493–519)

      Claire Kramsch and Elizabeth Boner

    2. Chapter 23

      Unraveling Post-Colonial Identity through Language (pages 520–539)

      Rakesh M. Bhatt

    3. Chapter 24

      At the Intersection of Gender, Language, and Transnationalism (pages 540–554)

      Ingrid Piller and Kimie Takahashi

    4. Chapter 25

      Globalization and Gay Language (pages 555–574)

      William L. Leap

    5. Chapter 26

      Metroethnicities and Metrolanguages (pages 575–591)

      John C. Maher

    6. Chapter 27

      Popular Cultures, Popular Languages, and Global Identities (pages 592–607)

      Alastair Pennycook

    7. Chapter 28

      Global Representations of Distant Suffering (pages 608–624)

      Lilie Chouliaraki

    8. Chapter 29

      Global Media and the Regime of Lifestyle (pages 625–643)

      David Machin and Theo van Leeuwen

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      Index (pages 644–662)

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