Power Performance: Multimedia Storytelling for Journalism and Public Relations

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About The Product

This book is a unique and definitive guide to the skills necessary for on-camera journalism and offers an invaluable behind-the-scenes look at the profession.

• Tailors the traditional skills of writing, reporting, and producing to the needs of journalists working in front of the camera
• Includes chapters devoted to the role of the storyteller, reporting the story across multiple platforms, and presenting the story on-camera
• Incorporates profiles of leading multimedia journalists and public relations practitioners
• Addresses the key ethical issues for the profession
• Offers practical advice for putting presentation skills to work
• Storytelling skills covered can be applied to a variety of traditional and new media formats including television news, radio, and podcasts