Psychology & Marketing

Cover image for Psychology & Marketing

May 1996

Volume 13, Issue 3

Pages fmi–fmi, 235–329

  1. Masthead

    1. Top of page
    2. Masthead
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      Masthead (page fmi)

      Version of Record online: 13 MAR 2007 | DOI: 10.1002/mar.4220130301

    1. The role of arousal in the creation and control of the halo effect in attitude models (pages 235–264)

      Richard P. Bagozzi

      Version of Record online: 7 DEC 1998 | DOI: 10.1002/(SICI)1520-6793(199605)13:3<235::AID-MAR1>3.0.CO;2-D

    2. Consumer wayfinding tasks, strategies, and errors: An exploratory field study (pages 265–290)

      Philip A. Titus and Peter B. Everett

      Version of Record online: 7 DEC 1998 | DOI: 10.1002/(SICI)1520-6793(199605)13:3<265::AID-MAR2>3.0.CO;2-A

    3. External information sources of product enthusiasts: Differences between variety seekers, variety neutrals, and variety avoiders (pages 291–304)

      Tim H. Dodd, Bruce E. Pinkleton and A. William Gustafson

      Version of Record online: 7 DEC 1998 | DOI: 10.1002/(SICI)1520-6793(199605)13:3<291::AID-MAR3>3.0.CO;2-7

    4. The greater memorability of self-generated versus externally presented product information (pages 305–320)

      Richard Reardon and David J. Moore

      Version of Record online: 7 DEC 1998 | DOI: 10.1002/(SICI)1520-6793(199605)13:3<305::AID-MAR4>3.0.CO;2-G

    5. A large-scale test of the biorhythm-shoplifting connection hypothesis (pages 321–329)

      Michael C. Budden, Joseph H. Miller Jr. and Tom F. Griffin III

      Version of Record online: 7 DEC 1998 | DOI: 10.1002/(SICI)1520-6793(199605)13:3<321::AID-MAR5>3.0.CO;2-E

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