Chapter 11. Assessing Technology Opportunities

  1. David E. Goldberg

Published Online: 30 NOV 2005

DOI: 10.1002/0470038969.ch11

The Entrepreneurial Engineer: Personal, Interpersonal, and Organizational Skills for Engineers in a World of Opportunity

The Entrepreneurial Engineer: Personal, Interpersonal, and Organizational Skills for Engineers in a World of Opportunity

How to Cite

Goldberg, D. E. (2006) Assessing Technology Opportunities, in The Entrepreneurial Engineer: Personal, Interpersonal, and Organizational Skills for Engineers in a World of Opportunity, John Wiley & Sons, Inc., Hoboken, NJ, USA. doi: 10.1002/0470038969.ch11

Author Information

  1. The University of Illinois at Urbana–Champaign, USA

Publication History

  1. Published Online: 30 NOV 2005
  2. Published Print: 31 JUL 2006

ISBN Information

Print ISBN: 9780470007235

Online ISBN: 9780470038963

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Keywords:

  • technology opportunity assessment (TOA);
  • three financial mysteries of opportunity assessment;
  • technology description

Summary

This chapter contains sections titled:

  • Entrepreneurial Engineers Seek Opportunity

  • What Is an Opportunity?

  • Sustainable Competitive Advantage: The Making of a Good Opportunity

  • What Is your Niche?

  • Three Financial Mysteries of Opportunity Assessment

  • Writing the Technology Opportunity Assessment

  • Summary

  • Exercises