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Appendix 2: The Gods of Technology

  1. Mark Norris1 and
  2. Steve West2

Published Online: 5 OCT 2001

DOI: 10.1002/0470841508.app2

eBusiness Essentials: Technology and Network Requirements for Mobile and Online Markets, Second Edition

eBusiness Essentials: Technology and Network Requirements for Mobile and Online Markets, Second Edition

How to Cite

Norris, M. and West, S. (2001) Appendix 2: The Gods of Technology, in eBusiness Essentials: Technology and Network Requirements for Mobile and Online Markets, Second Edition, John Wiley & Sons, Ltd, Chichester, UK. doi: 10.1002/0470841508.app2

Author Information

  1. 1

    Norwest Communications, UK

  2. 2

    BT, UK

Publication History

  1. Published Online: 5 OCT 2001

Book Series:

  1. Wiley–BT Series

ISBN Information

Print ISBN: 9780471521839

Online ISBN: 9780470841501

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Summary

In this appendix we highlight a problem. It is that the diversity of computing and network technology that underpins eBusiness is stretching the specialist at the same time that its power and application is being deployed by those with many other things on their mind.

We conclude that a simple framework is needed into which technical options can be fitted, but that there is no ‘one size fits all’ approach: rather, the framework needs to fit the business and the culture of IT within an organisation.

In keeping with previous, successful instances where solutions can be found in history, the idea of the ‘Gods of Technology’ is introduced as a basis for our framework. It features:

  • Zeus – centralised, supplier-led

  • Apollo – diversity control, strategy-led

  • Athena – task orientated, developer-led

  • Dionysus – individual, user-led

The strengths and frailties of each are illustrated, on the premise that all organisations are bound by their ability to deploy technology, and success here depends upon appropriate homage to the right Gods.