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Risk Perception


  1. Brian S. Everitt

Published Online: 15 SEP 2006

DOI: 10.1002/9780470057339.var052

Encyclopedia of Environmetrics

Encyclopedia of Environmetrics

How to Cite

Everitt, B. S. 2006. Risk Perception. Encyclopedia of Environmetrics. 5.

Author Information

  1. Institute of Psychiatry, London, UK

Publication History

  1. Published Online: 15 SEP 2006


Life is a risky business, and deciding which risks are worth taking and which should be avoided has important implications both for an individual's lifestyle, and the way society operates. The benefits gained from taking a risk need to be weighed against the possible disadvantages. Acceptable risk is proportional to the amount of benefits. For the individual, living life to the fullest means achieving a balance between reasonable and unreasonable risk, and this will often be a matter of judgement depending largely on the individual's personality. However, in society as a whole, where the same balancing act is required, it has to be achieved through political action and legislation.