25. Mass Customization

  1. Gavriel Salvendy Ph.D. professor founding editor founding chair member scientist Honorary Doctrate Fellow
  1. Mitchell M. Tseng Professor Head1 and
  2. Jianxin Jiao Assistant Professor2

Published Online: 5 DEC 2007

DOI: 10.1002/9780470172339.ch25

Handbook of Industrial Engineering: Technology and Operations Management, Third Edition

Handbook of Industrial Engineering: Technology and Operations Management, Third Edition

How to Cite

Tseng, M. M. and Jiao, J. (2001) Mass Customization, in Handbook of Industrial Engineering: Technology and Operations Management, Third Edition (ed G. Salvendy), John Wiley & Sons, Inc., Hoboken, NJ, USA. doi: 10.1002/9780470172339.ch25

Editor Information

  1. School of Industrial Engineering, Purdue University, West Lafayette, Indiana, USA

Author Information

  1. 1

    Department of Industrial Engineering, Hong Kong University of Science and, Technology, Hong Kong

  2. 2

    School of Mechanical & Production, Engineering, Nanyang Technological University, Singapore

Publication History

  1. Published Online: 5 DEC 2007
  2. Published Print: 11 MAY 2001

ISBN Information

Print ISBN: 9780471330578

Online ISBN: 9780470172339

SEARCH

Keywords:

  • mass customization and fulfillment process targeting;
  • Design for Mass Customization (DFMC);
  • mass customization manufacturing and shop-floor control systems;
  • mass customization production planning;
  • customer satisfaction

Summary

This chapter contains sections titled:

  • Introduction

  • Design for Mass Customization

  • Mass Customization Manufacturing

  • Sales And Marketing for Mass Customization

  • Mass Customization And E-Commerce

  • Summary

  • References