Chapter 7. Service Development

  1. Dr. Kenneth B. Kahn Ph.D. Associate Professor cofounding director industrial engineer project engineer manufacturing engineer
  1. Mr. Thomas D. Kuczmarski president cofounder author and
  2. Mr. Zachary T. Johnston consultant

Published Online: 15 NOV 2007

DOI: 10.1002/9780470172483.ch7

The PDMA Handbook of New Product Development, Second Edition

The PDMA Handbook of New Product Development, Second Edition

How to Cite

Kuczmarski, T. D. and Johnston, Z. T. (2004) Service Development, in The PDMA Handbook of New Product Development, Second Edition (ed K. B. Kahn), John Wiley & Sons, Inc., Hoboken, NJ, USA. doi: 10.1002/9780470172483.ch7

Editor Information

  1. University of Tennessee, USA

Author Information

  1. Kuczmarski & Associates, USA

Publication History

  1. Published Online: 15 NOV 2007
  2. Published Print: 1 OCT 2004

ISBN Information

Print ISBN: 9780471485247

Online ISBN: 9780470172483

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Keywords:

  • service development;
  • service development “manufacturing” process;
  • corporate innovation strategy;
  • prototype development and launch;
  • technology impact and service development

Summary

This chapter contains sections titled:

  • Introduction

  • How Service Development Is Different

  • The Service Development Process

  • Emerging Trends in Service Development

  • Summary