Chapter 25. PEI Marketing Committee Report
- John B. Wachtman Jr
Published Online: 26 MAR 2008
Copyright © 1994 The American Ceramic Society and The Porcelain Enamel Institute, Inc.
Proceedings of the 55th Porcelain Enamel Institute Technical Forum: Ceramic Engineering and Science Proceedings, Volume 15, Issue 3
How to Cite
Stalder, J. (1994) PEI Marketing Committee Report, in Proceedings of the 55th Porcelain Enamel Institute Technical Forum: Ceramic Engineering and Science Proceedings, Volume 15, Issue 3 (ed J. B. Wachtman), John Wiley & Sons, Inc., Hoboken, NJ, USA. doi: 10.1002/9780470314449.ch25
- Published Online: 26 MAR 2008
- Published Print: 1 JAN 1994
Print ISBN: 9780470375310
Online ISBN: 9780470314449
The aims and objectives of the PEI Marketing Committee are explained. Program elements that are targeted to reach the goals are described The importance of broad industry participation on a volunteer basis is emphasized.