Standard Article

Application of Operations Research In Amusement Park Industry

  1. Utku Yildirim

Published Online: 14 JAN 2011

DOI: 10.1002/9780470400531.eorms0033

Wiley Encyclopedia of Operations Research and Management Science

Wiley Encyclopedia of Operations Research and Management Science

How to Cite

Yildirim, U. 2011. Application of Operations Research In Amusement Park Industry. Wiley Encyclopedia of Operations Research and Management Science. .

Author Information

  1. Prorize, LLC, Atlanta, Georgia

Publication History

  1. Published Online: 14 JAN 2011

Abstract

In this article, a review of the application of operations research methods in the amusement park industry is provided. Although marketing and strategic management side of the theme park industry has been studied extensively, literature in the field of operations research is limited. Research focuses mainly on capacity management and revenue management; however, there are a few under-researched but key areas that merit more attention. We identify those areas for future research.

Keywords:

  • Theme park management;
  • capacity management;
  • revenue management;
  • park ticket pricing