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Prospect Theory

  1. Andrew Chiu,
  2. George Wu

Published Online: 15 JUN 2010

DOI: 10.1002/9780470400531.eorms0687

Wiley Encyclopedia of Operations Research and Management Science

Wiley Encyclopedia of Operations Research and Management Science

How to Cite

Chiu, A. and Wu, G. 2010. Prospect Theory. Wiley Encyclopedia of Operations Research and Management Science. .

Author Information

  1. University of Chicago Booth School of Business, Center for Decision Research, Chicago, Illinois

Publication History

  1. Published Online: 15 JUN 2010

References

  1. References
  2. Further Reading

Further Reading

  1. References
  2. Further Reading
  • Trepel C, Fox CR, Poldrack RA. Prospect theory on the brain? Toward a cognitive neuroscience of decision under risk. Cogn Brain Res 2005;23(1):3450.
  • Wakker PP. Decision under risk Prospect theory for risk and ambiguity. Cambridge: Cambridge University Press; 2009.
  • Wu G, Zhang J, Gonzalez R. In: Koehler DJ, Harvey N, editors. Blackwell handbook of judgment and decision making. Oxford: Blackwell; 2004. pp. 399423.