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Paired Comparisons

  1. Bernard C. Beins

Published Online: 30 JAN 2010

DOI: 10.1002/9780470479216.corpsy0631

Corsini Encyclopedia of Psychology

Corsini Encyclopedia of Psychology

How to Cite

Beins, B. C. 2010. Paired Comparisons. Corsini Encyclopedia of Psychology. 1.

Author Information

  1. Ithaca College

Publication History

  1. Published Online: 30 JAN 2010

Abstract

Psychologists are interested in quantifying psychological responses to physical stimuli. In this domain, called psychophysics, researchers have developed several useful approaches, including the method of paired comparisons.