Chapter 3. The Marine Stewardship Council (MSC)
- Bruce Phillips,
- Trevor Ward,
- Chet Chaffee
Published Online: 20 NOV 2007
DOI: 10.1002/9780470995471.ch3
Copyright © 2003 by Blackwell Science Ltd
Book Title

Eco-labelling in Fisheries: What is it all about?
Additional Information
How to Cite
May, B., Leadbitter, D., Sutton, M. and Weber, M. (2007) The Marine Stewardship Council (MSC), in Eco-labelling in Fisheries: What is it all about? (eds B. Phillips, T. Ward and C. Chaffee), Blackwell Science Ltd, Oxford, UK. doi: 10.1002/9780470995471.ch3
Publication History
- Published Online: 20 NOV 2007
- Published Print: 29 APR 2003
ISBN Information
Print ISBN: 9780632064229
Online ISBN: 9780470995471
- Summary
- Chapter
Keywords:
- marine stewardship council;
- aquaculture production;
- capture fishery;
- seafood products;
- ECOlabelling
Summary
This chapter contains sections titled:
Introduction
The problem
The theory of ecolabelling
Brief history of the MSC
The MSC standard
The expectations
The result — a broad-based standard
Overview of how the process works
Fishery assessment systems
The MSC fishery assessment system
Experience to date
Current directions
Some issues of concern for the MSC board, staff and committees
Promoting the brand
Overcoming the challenges
Paying for the change
Conclusions
