16. Corporate (Social) Responsibility and Issues Management

Motive and Rationale for Issue Discourse and Organizational Change

  1. Dr. Øyvind Ihlen3,
  2. Jennifer L. Bartlett PhD4 and
  3. Steve May PhD5
  1. Robert L. Heath PhD1 and
  2. Michael J. Palenchar PhD2

Published Online: 28 SEP 2011

DOI: 10.1002/9781118083246.ch16

The Handbook of Communication and Corporate Social Responsibility

The Handbook of Communication and Corporate Social Responsibility

How to Cite

Heath, R. L. and Palenchar, M. J. (2011) Corporate (Social) Responsibility and Issues Management, in The Handbook of Communication and Corporate Social Responsibility (eds Ø. Ihlen, J. L. Bartlett and S. May), Wiley-Blackwell, Oxford, UK. doi: 10.1002/9781118083246.ch16

Editor Information

  1. 3

    University of Oslo, Norway

  2. 4

    Queensland University of Technology, Australia

  3. 5

    University of North Carolina, Chapel Hill, USA

Author Information

  1. 1

    The School of Communication, University of Houston, USA

  2. 2

    The University of Tennessee, USA

Publication History

  1. Published Online: 28 SEP 2011
  2. Published Print: 24 JUN 2011

ISBN Information

Print ISBN: 9781444336344

Online ISBN: 9781118083246



  • Corporate (Social) Responsibility and issues management;
  • rationale for issue discourse and organizational change;
  • CSR and issues management in organizational missions;
  • strategic issues management (SIM);
  • CSR and normative behavior;
  • nature and intersection of CSR and SIM;
  • CSR call to be part of a collective effort in achieving sustainability;
  • issues communication and CSR;
  • CSR in marginalized and underserved populations


This chapter contains sections titled:

  • Strategic Issues Management

  • CSR: Corporate (Social) Responsibility

  • CSR as a Cornerstone for Strategic Issues Management

  • Strategic Business Planning and CSR

  • Issues Monitoring and CSR

  • Issues Communication and CSR

  • Conclusion

  • References