4. Public Relations and Corporate Social Responsibility

  1. Dr. Øyvind Ihlen1,
  2. Jennifer L. Bartlett PhD2 and
  3. Steve May PhD3
  1. Jennifer L. Bartlett PhD

Published Online: 28 SEP 2011

DOI: 10.1002/9781118083246.ch4

The Handbook of Communication and Corporate Social Responsibility

The Handbook of Communication and Corporate Social Responsibility

How to Cite

Bartlett, J. L. (2011) Public Relations and Corporate Social Responsibility, in The Handbook of Communication and Corporate Social Responsibility (eds Ø. Ihlen, J. L. Bartlett and S. May), Wiley-Blackwell, Oxford, UK. doi: 10.1002/9781118083246.ch4

Editor Information

  1. 1

    University of Oslo, Norway

  2. 2

    Queensland University of Technology, Australia

  3. 3

    University of North Carolina, Chapel Hill, USA

Author Information

  1. Queensland University of Technology, Australia

Publication History

  1. Published Online: 28 SEP 2011
  2. Published Print: 24 JUN 2011

ISBN Information

Print ISBN: 9781444336344

Online ISBN: 9781118083246

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Keywords:

  • public relations and corporate social responsibility (CSR);
  • public relations between organizations and environment;
  • relationship management and public expectations;
  • public relations literature around critical theory;
  • Carroll's notions of CSR, economic, legal, ethical and business responsibilities;
  • tensions between public in disclosure and dialogue;
  • aligning public and business expectations;
  • organizations using web-based CSR communication, shaping policy agendas;
  • CSR principles in stakeholder and public expectations

Summary

This chapter contains sections titled:

  • An Overview of Public Relations

  • CSR in the Public Relations Literature

  • Defining CSR in the Public Relations Literature

  • Three Key Strands of Empirical Research

  • Tensions in the CSR and Public Relations Literature

  • Future Research Agenda

  • Conclusion

  • References