17. Improving Response to Business Mail Surveys

  1. Brenda G. Cox4,
  2. David A. Binder5,
  3. B. Nanjamma Chinnappa5,
  4. Anders Christianson6,
  5. Michael J. Colledge7 and
  6. Phillip S. Kott8
  1. M. Chris Paxson1,
  2. Don A. Dillman2 and
  3. John Tarnai3

Published Online: 17 OCT 2011

DOI: 10.1002/9781118150504.ch17

Business Survey Methods

Business Survey Methods

How to Cite

Paxson, M. C., Dillman, D. A. and Tarnai, J. (1995) Improving Response to Business Mail Surveys, in Business Survey Methods (eds B. G. Cox, D. A. Binder, B. N. Chinnappa, A. Christianson, M. J. Colledge and P. S. Kott), John Wiley & Sons, Inc., Hoboken, NJ, USA. doi: 10.1002/9781118150504.ch17

Editor Information

  1. 4

    Mathematica Policy Research, Inc.

  2. 5

    Statistics Canada

  3. 6

    Statistics Sweden

  4. 7

    Australian Bureau of Statistics

  5. 8

    U. S. National Agricultural Statistics Service

Author Information

  1. 1

    Washington State University

  2. 2

    Washington State University and U. S. Bureau of the Census

  3. 3

    Washington State University

Publication History

  1. Published Online: 17 OCT 2011
  2. Published Print: 16 FEB 1995

ISBN Information

Print ISBN: 9780471598527

Online ISBN: 9781118150504



  • business mail surveys;
  • total design method;
  • response rate research;
  • social and economic sciences research center surveys;
  • business surveys


This chapter contains sections titled:

  • Response Rate Research for Individual-Person Surveys

  • How Business Surveys Differ

  • Concluding Remarks