11. Understanding Green Marketing

  1. Amarjit Sahota
  1. Darrin C. Duber-Smith and
  2. Mason W. Rubin

Published Online: 6 DEC 2013

DOI: 10.1002/9781118676516.ch11

Sustainability: How the Cosmetics Industry is Greening Up

Sustainability: How the Cosmetics Industry is Greening Up

How to Cite

Duber-Smith, D. C. and Rubin, M. W. (2013) Understanding Green Marketing, in Sustainability: How the Cosmetics Industry is Greening Up (ed A. Sahota), John Wiley & Sons Ltd, Chichester, UK. doi: 10.1002/9781118676516.ch11

Publication History

  1. Published Online: 6 DEC 2013
  2. Published Print: 27 DEC 2013

ISBN Information

Print ISBN: 9781119945543

Online ISBN: 9781118676516

SEARCH

Options for accessing this content:

  • If you are a society or association member and require assistance with obtaining online access instructions please contact our Journal Customer Services team.
    http://wiley.force.com/Interface/ContactJournalCustomerServices_V2.
  • Login via other institutional login options http://onlinelibrary.wiley.com/login-options.
  • You can purchase online access to this Chapter for a 24-hour period (price varies by title)
    • If you already have a Wiley Online Library or Wiley InterScience user account: login above and proceed to purchase the article.
    • New Users: Please register, then proceed to purchase the article.

Login via OpenAthens

or

Search for your institution's name below to login via Shibboleth.

Please register to:

  • Save publications, articles and searches
  • Get email alerts
  • Get all the benefits mentioned below!

Register now >