17. Metrics for Sustainability

  1. Nikos Avlonas Founder and President1 and
  2. George P. Nassos Principal2

Published Online: 1 NOV 2013

DOI: 10.1002/9781118787472.ch17

Practical Sustainability Strategies: How to Gain a Competitive Advantage

Practical Sustainability Strategies: How to Gain a Competitive Advantage

How to Cite

Avlonas, N. and Nassos, G. P. (2013) Metrics for Sustainability, in Practical Sustainability Strategies: How to Gain a Competitive Advantage, John Wiley & Sons, Inc, Hoboken, NJ. doi: 10.1002/9781118787472.ch17

Author Information

  1. 1

    Center for Sustainability & Excellence

  2. 2

    George P. Nassos & Associates, Inc.

Publication History

  1. Published Online: 1 NOV 2013
  2. Published Print: 20 NOV 2013

ISBN Information

Print ISBN: 9781118250440

Online ISBN: 9781118787472



  • carbon footprint;
  • ecological footprint;
  • life cycle analysis (LCA);
  • stakeholder metrics;
  • sustainability metrics;
  • water footprint


Sustainability metrics are a combination of economic, social, and environmental indicators related to performance and stakeholder perceptions. One of the most adopted global guidelines for sustainability is the GRI's Sustainability Reporting Guidelines. The document is divided into two parts: the first in which the guidance on how to report is presented and the second that clarifies what should be reported as disclosures on management approach and as performance indicators. The ISO 14046, or Water footprint—requirements and guidelines, aims to complement the existing standard on life cycle analysis (LCA) and on carbon footprint, as well as of providing clear guidelines on an issue where there are plenty of methodologies. The ecological footprint is the virtual surface required to produce and dispose the goods demanded by humans. There is obviously a strong correlation between key stakeholder perceptions and brand image, reputation of the organization.