Where Do We Go Now?
Published Online: 1 NOV 2013
Copyright © 2014 John Wiley & Sons, Inc.
Practical Sustainability Strategies: How to Gain a Competitive Advantage
How to Cite
Avlonas, N. and Nassos, G. P. (2013) Epilogue, in Practical Sustainability Strategies: How to Gain a Competitive Advantage, John Wiley & Sons, Inc, Hoboken, NJ. doi: 10.1002/9781118787472.ch21
- Published Online: 1 NOV 2013
- Published Print: 20 NOV 2013
Print ISBN: 9781118250440
Online ISBN: 9781118787472
- economic performance;
- sustainable strategies;
- total quality management (TQM)
Today, more than ever, it is critical to adopt sustainable strategies as well as practices that are considered “green” but are not necessarily sustainable. Included in this category of what can be called “less bad” are energy efficiency, pollution prevention, waste reduction and recycling, supply chain management, and others. All of these can be considered critical. We need to move on from the short-term strategies to long-term ones, the core element of which will be more balanced relationships between communities, the environment, and economic performance. Perhaps in 10 years we will not be talking about sustainability since all the organizations will have already implemented it just as it happened with the total quality management (TQM) concept.