7. Competitiveness and Market Structure

  1. Frank Asche1 and
  2. Trond Bjørndal2,3

Published Online: 10 MAR 2011

DOI: 10.1002/9781119993384.ch7

The Economics of Salmon Aquaculture, Second Edition

The Economics of Salmon Aquaculture, Second Edition

How to Cite

Asche, F. and Bjørndal, T. (2011) Competitiveness and Market Structure, in The Economics of Salmon Aquaculture, Second Edition, Wiley-Blackwell, Oxford, UK. doi: 10.1002/9781119993384.ch7

Author Information

  1. 1

    Department of Industrial Economics, University of Stavanger, Norway

  2. 2

    Centre for the Economics and Management of Aquatic Resources (CEMARE), University of Portsmouth, UK

  3. 3

    Aalesund University College, Norway

Publication History

  1. Published Online: 10 MAR 2011
  2. Published Print: 8 APR 2011

ISBN Information

Print ISBN: 9780852382899

Online ISBN: 9781119993384



  • Competitiveness and Market Structure;
  • Pacific salmon;
  • early development of the Atlantic salmon market;
  • Trade restrictions;
  • Early development of the farmed Pacific salmon and salmon trout market;
  • European Community (EC);
  • Salmon and supermarket chains - a marriage made in heaven;
  • Health benefits, food scares and environmental concerns;
  • Trade restrictions in the salmon market


This chapter contains sections titled:

  • What is a market?

  • The salmon market

  • The size of the market

  • Salmon marketing

  • Trade restrictions

  • Appendix: a market model

  • Bibliography