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Linguistic Analysis of Disputed Meanings: Trademarks

  1. Ronald R. Butters

Published Online: 5 NOV 2012

DOI: 10.1002/9781405198431.wbeal0712

The Encyclopedia of Applied Linguistics

How to Cite

Butters, R. R. 2012. Linguistic Analysis of Disputed Meanings: Trademarks. The Encyclopedia of Applied Linguistics. .

Publication History

  1. Published Online: 5 NOV 2012

Abstract

Trademark (legally often shortened to mark) is a term used commonly to describe words and images that are intended to distinguish uniquely the commercial source of a product or service from that of competitors.

Keywords:

  • applied psychology;
  • language and social interaction;
  • pragmatics;
  • psycholinguistics;
  • forensic linguistics;
  • language for specific purposes