Chapter 22. Media-Related Policies of Professional Health Organizations

  1. Dr Sandra L. Calvert doctorate Chair Professor Director fellow5 and
  2. Barbara J. Wilson Head research consultant6
  1. Marie Evans Schmidt PhD, BA Assistant Professor consultant1,
  2. David S. Bickham PhD2,
  3. Amy Branner PhD, BA Research Manager3 and
  4. Dr Michael Rich MD, MPH founder Director Assistant Professor leading pediatrician4

Published Online: 23 FEB 2009

DOI: 10.1002/9781444302752.ch22

The Handbook of Children, Media, and Development

The Handbook of Children, Media, and Development

How to Cite

Schmidt, M. E., Bickham, D. S., Branner, A. and Rich, M. (2008) Media-Related Policies of Professional Health Organizations, in The Handbook of Children, Media, and Development (eds S. L. Calvert and B. J. Wilson), Blackwell Publishing Ltd., Oxford, UK. doi: 10.1002/9781444302752.ch22

Editor Information

  1. 5

    Georgetown University, USA

  2. 6

    University of Illinois, Urbana-Champaign, USA

Author Information

  1. 1

    Cognitive Development at Hampshire College, USA

  2. 2

    Center for Research on Interactive Technology, Television, and Children, the University of Texas, Austin, USA

  3. 3

    University of Missouri-Columbia, USA

  4. 4

    Children's Hospital Boston, USA

Publication History

  1. Published Online: 23 FEB 2009
  2. Published Print: 20 JUN 2008

ISBN Information

Print ISBN: 9781405144179

Online ISBN: 9781444302752



  • health professional associations' media policies;
  • media use in general;
  • encourage media education programs;
  • media effects and educate parents;
  • educational television;
  • co-view and discuss;
  • monitor media use


This chapter contains sections titled:

  • The Creation and Intent of Health Professional Associations' Media Policies

  • Media Health Policies Addressing Particular Types of Media Content

  • Health Policies Addressing Media Use in General

  • Encouraging the Entertainment Industry to Promote Responsible Programming

  • Encouraging the Government and Industry to Promote a Healthy Media Environment

  • The Effectiveness of Health Policies

  • Conclusion

  • References