11. Film and Society in China

The Logic of the Market

  1. Yingjin Zhang2,3
  1. Stanley Rosen

Published Online: 2 JUL 2012

DOI: 10.1002/9781444355994.ch11

A Companion to Chinese Cinema, A

A Companion to Chinese Cinema, A

How to Cite

Rosen, S. (2012) Film and Society in China, in A Companion to Chinese Cinema, A (ed Y. Zhang), Wiley-Blackwell, Oxford, UK. doi: 10.1002/9781444355994.ch11

Editor Information

  1. 2

    University of California, San Diego, USA

  2. 3

    Shanghai Jiaotong University, China

Author Information

  1. University of Southern California, USA

Publication History

  1. Published Online: 2 JUL 2012
  2. Published Print: 19 MAR 2012

ISBN Information

Print ISBN: 9781444330298

Online ISBN: 9781444355994



  • Chinese film society, and their role in market logic;
  • box office and the Chinese film industry, political legitimization;
  • new generation youth, knowledge of international cultural trends;
  • state negotiation with social, cultural, balancing contradictory values;
  • film receptivity, Rosen and the contradictions inherent;
  • Chinese box office examined, as guide to films viewed in China;
  • box office in China, blurring lines of political, commercial films;
  • new technologies, films through DVD, the Internet, or television;
  • Hollywood, and China's use of Hollywood methods, and marketing;
  • Hong Kong film, and CEPA, Chinese filmmakers outside of mainland


This chapter contains sections titled:

  • An Overview of the Film Audience

  • The Increasing Importance of the Box Office in China

  • An Overview of Chinese Box-Office Data

  • Government Strategies in the Development of the Chinese

  • Film Industry: State Initiatives and Societal Responses

  • Conclusion