Chapter 8. Survival when It's Hard to be Special: A Perspective on Specialty Chemicals

  1. Dr. Florian Budde Director2,
  2. Prof. Dr. Utz-Hellmuth Felcht Chairman of the Board of Management (CEO)3 and
  3. Dr. Heiner Frankemölle Director4
  1. Dr. Eric Bartels4,
  2. Joël Claret1,
  3. Dr. Sabine Deppe4 and
  4. Dr. Ralph Marquardt2

Published Online: 7 FEB 2008

DOI: 10.1002/9783527612246.ch8

Value Creation: Strategies for the Chemical Industry, Second Edition

Value Creation: Strategies for the Chemical Industry, Second Edition

How to Cite

Bartels, E., Claret, J., Deppe, S. and Marquardt, R. (2005) Survival when It's Hard to be Special: A Perspective on Specialty Chemicals, in Value Creation: Strategies for the Chemical Industry, Second Edition (eds F. Budde, U.-H. Felcht and H. Frankemölle), Wiley-VCH Verlag GmbH & Co. KGaA, Weinheim, Germany. doi: 10.1002/9783527612246.ch8

Editor Information

  1. 2

    McKinsey & Company, Inc., Taunustor 2, 60311 Frankfurt/M., Germany

  2. 3

    Degussa AG, Bennigsenplatz 1, 40474 Düsseldorf, Germany

  3. 4

    McKinsey & Company, Inc., Magnusstrasse 11, 50672 Cologne, Germany

Author Information

  1. 1

    McKinsey & Company, Inc., Avenue Louis Casai 18, 1209 Geneva, Switzerland

  2. 2

    McKinsey & Company, Inc., Taunustor 2, 60311 Frankfurt/M., Germany

  3. 4

    McKinsey & Company, Inc., Magnusstrasse 11, 50672 Cologne, Germany

Publication History

  1. Published Online: 7 FEB 2008
  2. Published Print: 25 NOV 2005

ISBN Information

Print ISBN: 9783527312665

Online ISBN: 9783527612246

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Keywords:

  • chemical industry;
  • survival;
  • specialty chemicals;
  • performance disappointing;
  • market not getting any easier;
  • meeting the challenge

Summary

This chapter contains sections titled:

  • Performance Has Been Disappointing

  • The Market Is Not Getting Any Easier

    • The Price-cost Squeeze Is Getting Tighter and Demand Is Maturing

    • Customer Industries Are Migrating

    • The Competitive Landscape Continues to Change

  • Meeting the Challenge – Five Key Levers to Pull

    • Revisit Strategies

    • Find a Winning Answer to Emerging and Developing Markets

    • Strive for Top-class Operational Performance

    • Rediscover Innovation

    • Upgrade Performance Management

  • Summary