As a throwback to the idealism of the 1970s, with its contemporary layering of ‘obscure language, extreme ideas and incomprehensible rhetoric’, is EcoRedux helpful to architects? Brian Carter, Professor and Dean at the School of Architecture and Planning at the State University of New York at Buffalo, thinks so. A licensed architect in the UK, who most recently worked in practice with Arup Associates in London before taking up an academic position in North America, Carter regards environmental issues as a single but important aspect of design. He urges architects and architectural educators to make the direct engagement with the difficulties of designing and constructing buildings their priority. Copyright © 2010 John Wiley & Sons, Ltd.