A simple, inexpensive glass viscometer can be constructed to time the rate at which a rod falls into a liquid held in a concentric closed-end glass cylinder. This equipment can be used to measure absolute values of apparent viscosities of Newtonian and non-Newtonian fluids. Calibration is not required. The technique is an adaptation of a method used previously with polymer melts at elevated temperatures. The present article describes the modifications needed for lower-viscosity fluids, such as paints, and validates the flow analysis with results of study of a characterized Newtonian fluid.