E-mail interviewing in qualitative research: A methodological discussion

Abstract

This article summarizes findings from studies that employed electronic mail (e-mail) for conducting in-depth interviewing. It discusses the benefits of, and the challenges associated with, using e-mail interviewing in qualitative research. The article concludes that while a mixed mode interviewing strategy should be considered when possible, e-mail interviewing can be in many cases a viable alternative to face-to-face and telephone interviewing. A list of recommendations for carrying out effective e-mail interviews is presented.