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Keywords:

  • regression model;
  • overdispersion;
  • underdispersion;
  • Conway-Maxwell-Poisson;
  • marketing;
  • transportation;
  • biology

The Poisson distribution is a popular distribution for modeling count data, yet it is constrained by its equidispersion assumption, making it less than ideal for modeling real data that often exhibit over-dispersion or under-dispersion. The COM-Poisson distribution is a two-parameter generalization of the Poisson distribution that allows for a wide range of over-dispersion and under-dispersion. It not only generalizes the Poisson distribution but also contains the Bernoulli and geometric distributions as special cases. This distribution's flexibility and special properties have prompted a fast growth of methodological and applied research in various fields. This paper surveys the different COM-Poisson models that have been published thus far and their applications in areas including marketing, transportation, and biology, among others. Copyright © 2011 John Wiley & Sons, Ltd.