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Keywords:

  • strategic health communications;
  • breast cancer;
  • limited-resource countries;
  • communication campaigns

Abstract

Strategic health communication is a critical component of healthcare that should be implemented across the continuum of care. Recognizing the importance of communication strategies and incorporating such strategies into healthcare policies, programs, and interventions is essential to the effective delivery of breast cancer care. The authors reviewed relevant literature and suggested practical evidence-based strategies for effective communication interventions across the continuum of care for breast cancer patients, including early detection, diagnosis, treatment, survivorship, palliative care, and end-of-life care. Examples were provided from limited-resource nations to support health communication recommendations. Cancer 2008;113(8 suppl):2331–37. © 2008 American Cancer Society.