Journal of Interactive Marketing

Cover image for Journal of Interactive Marketing

Winter 2006

Volume 20, Issue 1

Pages 2–64

  1. Editorial

    1. Top of page
    2. Editorial
    3. Research Articles
    1. Moving interactive marketing forward (pages 2–4)

      Venkatesh Shankar and Edward C. Malthouse

      Version of Record online: 24 JAN 2006 | DOI: 10.1002/dir.20057

  2. Research Articles

    1. Top of page
    2. Editorial
    3. Research Articles
    1. Pleasure or utility? Time planning style and Web usage behaviors (pages 45–57)

      June Cotte, Tilottama G. Chowdhury, S. Ratneshwar and Lisa M. Ricci

      Version of Record online: 24 JAN 2006 | DOI: 10.1002/dir.20055

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