The lost postcard technique: Formal aspects of the message as legibility indices of social perception


  • The assistance of Doris Avram, Daniela Corbetta, Emiel Reith and Isabel Rivera is gratefully acknowledged. A more detailed version of this article is available from the author.


The return rate of lost postcards was hypothesized to depend upon the precision of the image that the finder can form of the relationship sender-recipient, Signature and length of the message were taken as indices and confirmed this role in two studies using a representative design.