This investigation pursues the study of Hall and ion-slip effects on steady three-dimensional flow of an incompressible second grade fluid. The partial differential equations are reduced to ordinary differential equations by using similarity variables. The resulting problems are solved by employing homotopy analysis method (HAM). The convergence of derived solutions is ensured. The influence of different physical parameters on the dimensionless velocities is examined by sketching plots. Variation of skin friction coefficients for different involved parameters is seen through tabulated values. Copyright © 2010 John Wiley & Sons, Ltd.