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Raising response rates: What works?
Article first published online: 31 MAR 2004
DOI: 10.1002/ir.97
Copyright © 2004 Wiley Periodicals, Inc.
Issue
1536-075X/asset/cover.gif?v=1&s=1b9a6ab3d52d7f58d405213f884d99778f29fe3e "New Directions for Institutional Research")
New Directions for Institutional Research
Special Issue: Overcoming Survey Research Problems
Volume 2004, Issue 121, pages 5–21, 2004
Additional Information
How to Cite
Porter, S. R. (2004), Raising response rates: What works?. New Directions for Institutional Research, 2004: 5–21. doi: 10.1002/ir.97
Publication History
- Issue published online: 31 MAR 2004
- Article first published online: 31 MAR 2004
- Abstract
- References
- Cited By
Abstract
This chapter discusses the theoretical literature on why people choose to respond to a survey and reviews the latest empirical research on how survey administration and the characteristics of a survey affect response rates.