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Keywords:

  • Alliances;
  • Contractual Relationships;
  • Customer Relationships;
  • Partnerships;
  • Supplier Relationships

This research develops a classification framework of supplier-customer relationships. Data were collected from active relationship managers and provided the empirical basis for the classification scheme. The resulting relationships were classified into seven groups. Names for each type of relationship were developed based on a set of Delphi group responses.