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Journal of Applied Econometrics

Cover image for Journal of Applied Econometrics

Special Issue: New Econometric Models in Marketing

April/May 2009

Volume 24, Issue 3

Pages 375–535

  1. Research Articles

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    2. Research Articles
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      Introduction to the special issue on new econometric models in marketing (pages 375–376)

      Pradeep Chintagunta, Philip Hans Franses and Richard Paap

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1055

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      The price consideration model of brand choice (pages 393–420)

      Andrew Ching, Tülin Erdem and Michael Keane

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1053

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      Measuring marketing-mix effects in the 32/64 bit video-game console market (pages 421–445)

      Pradeep K. Chintagunta, Harikesh S. Nair and R. Sukumar

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1056

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      Frugal IV alternatives to identify the parameter for an endogenous regressor (pages 446–468)

      Peter Ebbes, Michel Wedel and Ulf Böckenholt

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1058

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      Bayesian estimation of random-coefficients choice models using aggregate data (pages 490–516)

      Andrés Musalem, Eric T. Bradlow and Jagmohan S. Raju

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1060

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      Consumer price evaluations through choice experiments (pages 517–535)

      Zsolt Sándor and Philip Hans Franses

      Version of Record online: 3 MAR 2009 | DOI: 10.1002/jae.1061

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