• Please log in or register to access this feature.

Psychology & Marketing

Copyright © 2013 Wiley Periodicals, Inc., A Wiley Company

Cover image for Psychology & Marketing

January 2012

Volume 29, Issue 1

Pages 1–55

  1. Research Articles

    1. Top of page
    2. Research Articles
    3. Book Review
    1. The Intra- and Inter-Personal Dynamics Associated with Consuming Sensitive Products: Understanding the Consumption of Erectile Function Aids Using Dimensional Qualitative Research (pages 1–14)

      Fiona J. Newton, Michael T. Ewing and Leyland F. Pitt

      Article first published online: 5 JAN 2012 | DOI: 10.1002/mar.20502

    2. When Satisfied Consumers Do Not Return: Variety Seeking's Effect on Short- and Long-Term Intentions (pages 15–24)

      Isabel Sánchez-García, Rik Pieters, Marcel Zeelenberg and Enrique Bigné

      Article first published online: 5 JAN 2012 | DOI: 10.1002/mar.20431

    3. Consumer Intentions to Revisit Online Retailers: A Mental Imagery Account (pages 25–35)

      Evmorfia Argyriou

      Article first published online: 5 JAN 2012 | DOI: 10.1002/mar.20405

    4. The Eyes Have It: How a Car's Face Influences Consumer Categorization and Evaluation of Product Line Extensions (pages 36–51)

      Susan M. Keaveney, Andreas Herrmann, Rene Befurt and Jan R. Landwehr

      Article first published online: 5 JAN 2012 | DOI: 10.1002/mar.20501

  2. Book Review

    1. Top of page
    2. Research Articles
    3. Book Review
    1. Groundswell – Winning in a World Transformed by Social Technologies (pages 52–55)

      Daniel D. Butler

      Article first published online: 5 JAN 2012 | DOI: 10.1002/mar.20503

SEARCH

SEARCH BY CITATION