Psychology & Marketing

Cover image for Vol. 31 Issue 2

February 2014

Volume 31, Issue 2

Pages 103–160

  1. Research Articles

    1. Top of page
    2. Research Articles
    1. Context Effects on Older Consumers’ Cognitive Age: The Role of Hedonic versus Utilitarian Goals (pages 103–114)

      Gianluigi Guido, Cesare Amatulli and Alessandro M. Peluso

      Version of Record online: 13 JAN 2014 | DOI: 10.1002/mar.20679

    2. Retailers’ Price Positioning and the Motivational Profiling of Store-Brand Shoppers: The Case of Spain (pages 115–125)

      Óscar González-Benito, Mercedes Martos-Partal and Mariana Fustinoni-Venturini

      Version of Record online: 13 JAN 2014 | DOI: 10.1002/mar.20680

    3. Contingent Self-Esteem, Self-Presentational Concerns, and Compulsive Buying (pages 147–160)

      James A. Roberts, Chris Manolis and Chris Pullig

      Version of Record online: 13 JAN 2014 | DOI: 10.1002/mar.20683

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