On market mavens and consumer self-confidence: A cross-cultural study
Article first published online: 29 NOV 2006
© 2007 Wiley Periodicals, Inc.
Psychology & Marketing
Volume 24, Issue 1, pages 69–91, January 2007
How to Cite
Chelminski, P. and Coulter, R. A. (2007), On market mavens and consumer self-confidence: A cross-cultural study. Psychol. Mark., 24: 69–91. doi: 10.1002/mar.20153
- Issue published online: 29 NOV 2006
- Article first published online: 29 NOV 2006
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