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Marketing movies: An introduction to the special issue

  1. Steven R. Pritzker

Article first published online: 17 APR 2009

DOI: 10.1002/mar.20279

Issue

Psychology and Marketing

Psychology and Marketing

Special Issue: Marketing Movies

Volume 26, Issue 5, pages 397–399, May 2009

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How to Cite

Pritzker, S. R. (2009), Marketing movies: An introduction to the special issue. Psychol. Mark., 26: 397–399. doi: 10.1002/mar.20279

Author Information

  1. No Affiliation

Publication History

  1. Issue published online: 17 APR 2009
  2. Article first published online: 17 APR 2009

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