Research Article

A Personality-Competence Model of Opinion Leadership

  1. Timo Gnambs1,*,
  2. Bernad Batinic2

Article first published online: 5 JUL 2012

DOI: 10.1002/mar.20547

Issue

Psychology & Marketing

Psychology & Marketing

Volume 29, Issue 8, pages 606–621, August 2012

Additional Information

How to Cite

Gnambs, T. and Batinic, B. (2012), A Personality-Competence Model of Opinion Leadership. Psychol. Mark., 29: 606–621. doi: 10.1002/mar.20547

Author Information

  1. 1

    University of Osnabrück

  2. 2

    University of Linz

*Correspondence regarding this article should be sent to: Timo Gnambs, Institute of Psychology, University of Osnabrück, Seminarstr. 20, 49069 Osnabrück, Germany, E-mail: timo.gnambs@uni-osnabrueck.de

Publication History

  1. Issue published online: 5 JUL 2012
  2. Article first published online: 5 JUL 2012

SEARCH

SEARCH BY CITATION

ARTICLE TOOLS

View Full Article (HTML) Get PDF (642K)

Cited in:

CrossRef

This article has been cited by:

  1. 1
    Yanyan Li, Shaoqian Ma, Yonghe Zhang, Ronghuai Huang, Kinshuk, An improved mix framework for opinion leader identification in online learning communities, Knowledge-Based Systems, 2013, 43, 43

    CrossRef

  2. 2
    Tanja Jadin, Timo Gnambs, Bernad Batinic, Personality traits and knowledge sharing in online communities, Computers in Human Behavior, 2013, 29, 1, 210

    CrossRef

View Full Article (HTML) Get PDF (642K)