Special thanks to Professors Joseph Hair Jr. and Richard P. Bagozzi for methodological and linguistic guidance. Also, thanks to Professor Rajan Nataraajan and the selected blind reviewers for their constructive comments. Finally, our sincere appreciation goes to attending faculty members at BTH and Hanken for inspiring recommendations in two separate research seminars.
Gadget Loving: A Test of an Integrative Model
Article first published online: 5 FEB 2013
© 2013 Wiley Periodicals, Inc.
Psychology & Marketing
Volume 30, Issue 3, pages 247–262, March 2013
How to Cite
Shoham, A. and Pesämaa, O. (2013), Gadget Loving: A Test of an Integrative Model. Psychol. Mark., 30: 247–262. doi: 10.1002/mar.20602
- Issue published online: 5 FEB 2013
- Article first published online: 5 FEB 2013
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