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Psychology & Marketing

Copyright © 2013 Wiley Periodicals, Inc., A Wiley Company

Cover image for Psychology & Marketing

March 2002

Volume 19, Issue 3

Pages 235–328

  1. Research Articles

    1. Top of page
    2. Research Articles
    1. Social identity as a useful perspective for self-concept–based consumer research (pages 235–266)

      Americus Reed II

      Article first published online: 28 FEB 2002 | DOI: 10.1002/mar.10011

    2. Understanding complaining responses through consumers' self-consciousness disposition (pages 267–292)

      Marie Marquis and Pierre Filiatrault

      Article first published online: 28 FEB 2002 | DOI: 10.1002/mar.10012

    3. The influence of topic involvement on mail-survey response behavior (pages 293–301)

      Patrick Van Kenhove, Katrien Wijnen and Kristof De Wulf

      Article first published online: 28 FEB 2002 | DOI: 10.1002/mar.1053

    4. Determinants of mail-survey response: Survey design factors and respondent factors (pages 303–328)

      James G. Helgeson, Kevin E. Voss and Willbann D. Terpening

      Article first published online: 28 FEB 2002 | DOI: 10.1002/mar.1054

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