Psychology & Marketing

Cover image for Psychology & Marketing

Special Issue: Experiments in E-commerce

February 2005

Volume 22, Issue 2

Pages 103–201

  1. Editorial

    1. Top of page
    2. Editorial
    3. Research Article
    1. Guest editorial: Experiments in e-commerce (pages 103–107)

      Donald A. Hantula

      Article first published online: 15 DEC 2004 | DOI: 10.1002/mar.20049

  2. Research Article

    1. Top of page
    2. Editorial
    3. Research Article
    1. The role of sensation seeking and need for cognition on Web-site evaluations: A resource-matching perspective (pages 109–126)

      Brett A. S. Martin, Michael J. Sherrard and Daniel Wentzel

      Article first published online: 15 DEC 2004 | DOI: 10.1002/mar.20050

    2. On-line waiting: The role of download time and other important predictors on attitude toward e-retailers (pages 127–151)

      Gregory M. Rose, Matthew L. Meuter and James M. Curran

      Article first published online: 15 DEC 2004 | DOI: 10.1002/mar.20051

    3. An experimental study of credibility in e-negotiations (pages 163–179)

      Maryalice Citera, Russell Beauregard and Takashi Mitsuya

      Article first published online: 15 DEC 2004 | DOI: 10.1002/mar.20053

    4. Strategies for building and communicating trust in electronic banking: A field experiment (pages 181–201)

      Shumaila Y. Yousafzai, John. G. Pallister and Gordon R. Foxall

      Article first published online: 15 DEC 2004 | DOI: 10.1002/mar.20054

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